Click above to visit LCBO.com

As the Vancouver Winter Olympics are finally here, we are thrilled to have done our small part in helping the LCBO with their Go Canada! promotion currently running on their Website.

Cattails was honoured to create LCBO’s animated product carousel system that can be seen at lcbo.com. For the techies out there, it’s main features include dynamic image and database loading, automated animations and interactive controls.

Now this may look like a flash animation but in fact is based on a new, cutting edge standard,  the JavaScript (JQuery) framework library. The main advantage of this technology is that it does not require the Adobe Flash plugin to be installed in your browser. This should make Steve Jobs quite happy as it plays on the iPhone, iPod Touch and the soon to be released iPad!

Here at Cattails, we can’t wait for the games to begin,  and we just know Canadians will  ”Own the Podium” with our prediction of over 30 medals coming our way. A big jump from 8 last time out.

Be sure to enjoy a cold frosty Canadian made beverage from your local LCBO while watching our Canadian athletes take home the gold.

Go Canada!

Once they have calmed down, and started breathing normally again, they realize that we have not added any content, we have simply restructured the information into more manageable bites.

Psychologically, when people see too much information crammed on to a slide, they actually turn off. The mind says there is too much here, I’m not going to try and figure it out, so I’ll just ignore it. Proper context with minimal words, and effective imagery offers the greatest clarity, and message retention.