Cattails Blog » Internet Info

Help the Search Engines Find You

admin — Thu, 20 May 2010 18:22:09 +0000

To do this, you must make sure you have appropriate keywords in the title on your home page.

The page should be constructed to attract search phrases your potential customer might use.

These phrases should also be worked in to your promotional copy to get the search engines’ attention, yet at the same time make sense to a visitor.

For instance, if you paint houses for a living, your main key phrase would be (your city or town here) and “house painter”.

This is most likely one of the phrases people will use when searching for a house painter.

One other simple, but effective tip in this case is to use the phrase as a single word – housepainter.

You can also work in the plural version, house painters.

Now is not the time to judge or criticize, now is the time to attract those searchers.

However, don’t limit your thinking to this phrase only.

Put yourself in the searcher’s mind.

How might they find you?

Not everyone thinks alike, so take some time to create a list of potential phrases someone needing their house painted might use.

Here are some words you could add to your master tag of “house painter”.

Professional

Interior

Exterior

Find a

Looking for a

Local

Best

Recommended

Residential

Avoid phrases such as “First Class”, or “Top Notch”.

These are advertising phrases not search enquiries.

Or how about some other inquiries people may try such as:

Painting Service

Contractor

Estimate

Pricing

These are just a few of many terms you should be incorporating into you web site.

Remember – try to think like your potential customer.

So all you painters, plumbers, electricians, landscapers, pool installers, restaurants, bakeries beauty salons, and many many others, start re-working your web pages.

By the way, if you are wondering how I came up with the different keyword suggestions, email me and I would be happy to talk to you.

peter@cattails.ca

Get More Traffic to Your site

admin — Tue, 06 Apr 2010 19:29:35 +0000

Here is one quick, but efficient strategy that you can implement quickly, and at minimal cost, as a matter of fact, it will only cost you your time to get more of traffic to your site right now!
Write articles of interest for your industry.
This is an amazingly effective tool for driving traffic.
Well-written, information rich articles can bring a lot of eyeballs to your web site.

Don’t forget to add your contact information, including your URL and email address yo your byline.
Articles should be approximately 500 words in length.
These directories are continually searched by bloggers, and web masters who are always on the lookout for additional well written, non promotional material to add to their, or their client’s web sites.
The process is that they can copy and paste your article to their site, or blog, with certain rules.
1. They must post the article exactly as written, no editing allowed.
2. They must include your contact info at the end of the article. They are not allowed to imply that they wrote the piece themselves.
This not only generates back links to your site, but if your article becomes popular, and goes viral, it can ramp up traffic to your site quite effectively.
Just make sure your content is well written, and full of useful information. Do not attempt to sell yourself or promote your company in the article. Doing so will guarantee no one will use it. Simply add a tag line, author’s bio and link to your site in the closing paragraph.
One of the best places to start is here:

http://www.ezinearticles.com/

If you need any help in getting the creative juices flowing, call or email me, and we would be happy to help.

peter@cattails.ca

LCBO Go Canada! Carousel

admin — Thu, 11 Feb 2010 19:48:40 +0000

Click above to visit LCBO.com

As the Vancouver Winter Olympics are finally here, we are thrilled to have done our small part in helping the LCBO with their Go Canada! promotion currently running on their Website.

Cattails was honoured to create LCBO’s animated product carousel system that can be seen at lcbo.com. For the techies out there, it’s main features include dynamic image and database loading, automated animations and interactive controls.

Now this may look like a flash animation but in fact is based on a new, cutting edge standard, the JavaScript (JQuery) framework library. The main advantage of this technology is that it does not require the Adobe Flash plugin to be installed in your browser. This should make Steve Jobs quite happy as it plays on the iPhone, iPod Touch and the soon to be released iPad!

Here at Cattails, we can’t wait for the games to begin, and we just know Canadians will ”Own the Podium” with our prediction of over 30 medals coming our way. A big jump from 8 last time out.

Be sure to enjoy a cold frosty Canadian made beverage from your local LCBO while watching our Canadian athletes take home the gold.

Go Canada!